There''s a critical link between an organization''s goals and its performance metrics. A beautiful mission statement is nothing without specific, actionable measures that provide incentives to succeed. These actionable numeric measures are called key performance indicators (KPIs) and can be organized into a structure called the balanced scorecard. The scorecard helps you quantify business performance over time: weeks, months, quarters, or even years. In this course, accounting professors Jim and Kay Stice explain what KPIs your business should consider in a balanced scorecard, from financial goals to employee and customer satisfaction. They describe how to craft a clear mission statement that complements your KPIs, and how to tie performance to incentives. Plus, get a look at KPIs in action, as Jim and Kay break down a case study examining a trucking company''s balanced scorecard.

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Weiterführende Informationen

• Leseprobe

Personen: Stice, Kay Stice, Jim